Local Business

McCOOK Neb. - When you step into Longnecker Jewelry on Norris Avenue, it doesn’t feel like a store competing with big-city showrooms across the Midwest. It feels like what it is—a small, independent shop where customers are greeted by name, repairs are done in-house, and owner Bill Longnecker can often be found at the bench with a loupe in hand.  But behind that small-town storefront sits a much bigger story.  Recently, a marketing company contacted Bill offering to sell him

McCOOK Neb. — When Tanner Lytle turned 40, he gave himself a birthday present most people only daydream about: he decided to bet on his art full-time. “Starting today, I will be a full-time tattoo artist at the shop,” he wrote in a recent Facebook announcement, sharing that he’s “jumping all-in” at The Clever Fox Tattoo & Body Piercing in McCook, specializing in black and grey realism. It sounds sudden. It isn’t. A long road back to art Lytle has always been an artist. His gr

eBay store helps support downtown vendor marketplace and holiday shopping in McCook’s Creative District McCOOK, Neb. — On most days at The Rustic Market on 1st, you’ll find owner Tammy Stevens doing a quiet juggling act—greeting customers, answering vendor questions, and, in between, carefully wrapping a glass cookie jar or vintage sewing machine to ship halfway around the world. What many people don’t realize is that behind the cozy vendor booths and antique displays, there